EL PASO – August 20, 2019 – El Paso Locomotive FC unveils their fourth jersey which they will wear on Noche de Locos, September 4th and on September 21st. The jersey pays homage to the colorful culture of our border city, taking design inspiration from Mexican folk art and capturing the Borderland’s essence.
“The inspiration for designing this jersey came from combining the traditional Mexican sugar skulls and the vibrant colors found in all corners of Mexico. Calaveritas, or sugar skulls, represent the Mexican folk art and symbolize honor for the spirits of our ancestors - which for Mexicans is a very unique and rich tradition,” commented Locomotive’s graphic designer and native of Juarez, Itzel Zambrano, who designed the jersey.
The colors of the Mexican flag adorn the collar and the “Locos” alternate logo sits inside the neckline. As your eyes move down the jersey, contrasting bright lines against a dark blue field makes the imagery pop off the fabric. This is truly a one of a kind design found nowhere else in the league.
El Paso Locomotive and BLK have never been ones to shy away from being bold when it comes to design, and this jersey is a testament to that. “The process was digging into my culture to accurately represent to the members of BLK how we celebrate the Mexican culture in our border city,” continued Zambrano. “Together, we were able to make this jersey a success. Design is about connection. The input I was able to provide translated to a more authentic design that helps our fans connect and feel the Mexican culture.”
Noche de Locos will run in tandem with Hispanic Heritage month which begins September 15th and Día de la Independencia on September 16th. The September 4th match will feature Folklorico dancers and the first 1,000 fans through the door will get a “Noche de Locos” scarf.
A special limited run of these jerseys will be available for purchase in the Locomotive Team Shop today starting at 10 a.m. Fans will also be able to get their hands on the actual game jersey’s worn by Loco players by way of an auction whose funds will benefit the El Paso Locomotive FC Foundation. More details on the auction to come.
El Paso Locomotive FC plays their next match at home on Wednesday, September 4th against Tulsa Roughnecks. Season Ticket Memberships, Group Tickets, and Individual Match Tickets can be purchased at https://www.eplocomotivefc.com/ticket or by calling 915-235-GOAL!